Popular Social Media influencer says being in spotlight isn’t always easy

Popular Social Media influencer says being in spotlight isn’t always easy

by Lyf Compton

Being one of the most followed Vincentians on social media platforms like TikTok and Instagram isn’t all fun and games according to influencer Kevisha Greaves.

The local lass said that she has had to shut down suitors of both sexes, deal with death threats, and persons have even wished failure on her and accused her of stealing the spotlight from others.

Greaves through her Instagram account _.bae.its.kae._ has managed to amass some 61,100 followers, while on TikTok, she has 199,400 followers and 6126 subscribers on YouTube.

She is the most followed local content producer on TikTok and Instagram.

In an interview with SEARCHLIGHT on Monday, Kevisha said when she began uploading photos to Instagram sometime in 2013 using her Apple iPad, she had no idea that she would become one of the most followed local content creators, as in her mind, she was just using the platform as a sort of public diary.

She said she isn’t even sure when she moved to _.bae.its.kae._ from her first moniker i_kisses, but knows her following took off in 2019 when she posted a photo her mom took of her in a turquoise dress next to a turquoise painted vehicle.

She said at that point, she had 9,000 followers on her private account and it shot up overnight when she made her account public, and the photo later amassed 14,000 likes.

Since that photo, the young woman, the daughter of Mare Cupid and Kevin Greaves (deceased), has been involved in promotions for companies like Digicel, FLOW, Hot 97.1 FM, Kubiyashi Productions, Mirage Productions, AMGINE Entertainment and fashion establishments like D Fashion Spot and Tia La Mode.

“…That was a regular picture and it blew up,” the former student of St Mary’s Roman Catholic (SMRC), Girls’ High School (GHS) and St Vincent and the Grenadines Community College (SVGCC) told SEARCHLIGHT.

Kevisha, a dancer with the Arabesque Dance Company is also a model having gone through her paces with the Mije Personal Development and Advertising Agency, and Paragon Model Management SVG.
She said she started being expressive at around eight years old and has been engulfed in the world of modelling and dancing ever since.

Where she has reached in terms of followers and gigs was not planned.

“Personally it just kind of happened. I was always a person who would take and post pictures, and Instagram became like a public diary; I did it for myself, and then persons reached out to me for help to promote their companies so that is where that came about,” she related.

“I just like to create content,” Kevisha added, while noting that about 40 to 50 per cent of her followers are Vincentians with other people are in places like Africa, France and Dubai.

“It had a moment when I asked followers where they came from …and I was really surprised when I heard persons reply from England and America and other places.

“I was surprised that I had so many different nationalities that followed me, so I started posting more lifestyle content of me in the Caribbean because it made people interested in St Vincent and the Grenadines and what we are doing here,” Kevisha explained.

She said some of her content includes her showing her make-up and dress-up routines when she’s preparing to go out to have a good time; while other content shows exercise and other everyday activities, including vacations she might take.

“It’s just like the audience is trying new things with me while I try them,” she said while noting that she doesn’t focus on the number of persons who follow her platforms but knows it is a big deal in local settings.

“I’ve looked at it before but I only think about it when people mention it to me.

“…Being from a small island, I appreciate having the support and followers,” Kevisha said and added that in a country of 110,000 people, having over 61,000 followers on one platform and nearly 200,000 on another is an accomplishment if you are to look at the percentages when compared with other content creators from other countries.

Kevisha, who pursued studies in accounting in the United Kingdom (UK), said she is now studying Social Media and Marketing and her social media presence is helpful.

She, however, thinks that persons who live in SVG and may want to take up being a social media influencer as a full time job should rethink the idea.

“It is not necessarily a wise career path on a small island, and it takes a toll on you. You have to realize that not everyone is going to like you,” Kevisha said while relating that she has had death threats and stalkers, and have had to block persons.

“A male wanted to be with me and he kept bothering me and he went on Twitter saying I made him want to commit suicide, and that moved to a death threat and I didn’t know who the person was.
“I have received messages with people telling me they want me to fail and die and I am taking away the spotlight from people.

“A lot of persons have a problem with me for some reason,” she related.

Kevisha said she prefers when Instagram did not allow direct messaging as there have been instances where males have sent unwanted photos of their private parts to her.

“Nobody deserves to be treated this way,” she said, while noting that she has had to use certain features available on the apps that block certain words.

“People meet me in person and say I am nicer than they expected … when I am around people who I am comfortable with, I am very nice, but I have to be very guarded with people,” Kevisha stressed while noting that social media is a place where you can express yourself and also earn money, but the Internet can also be a dark place where all types of persons lurk.

The content producer did not even want the community in which she resides mentioned, preferring to say that she is from Sion Hill and Revierre, the areas where her mother and father grew up.

The dog lover also revealed that she is taking a break from social media while she works with her mom at an agency they operate in Kingstown.

“If you notice I haven’t been posting as much content as before,” she said.

Source link

The Journey of Sukh Johal

The Journey of Sukh Johal

New Delhi (India), April 26: A young man named Sukh Johal was motivated to start his own adventure as an Instagram content maker after being inspired by the foreign Calisthenics king, Michael Vazquez, in a world where social media had become an integral part of people’s daily lives. He swiftly gathered a following of over 1,173,067 individuals who loved his ability to make inventive and outlandish videos that were relatable to his audience as soon as he started sharing his own content.

Particularly Sukh Johal’s fitness videos attracted a lot of attention both domestically and abroad, and his followers soon dubbed him “The King of Punjab.” Sukh Johal persisted and continued to create material every day without taking a break longer than one day despite suffering some difficulties in the beginning, such as having his ideas stolen by other content producers. He couldn’t help it; having been a talented student in the past, he was motivated by his enthusiasm for motivating others and his desire to share worthwhile information with his audience.

Sukh Johal earned enormous success thanks to his callisthenic skills and received more than 60 trophies as well as cash from his grateful followers. His triumph didn’t end there, though. He was well on his way to realising his ultimate dream of starting his own business.

The journey of Sukh Johal involved more than just his own success. He was aware of the influencers’ significance in influencing interactions between businesses and consumers, as well as the potential of social media to bring them together. He worked tirelessly for more than three years to accomplish this goal because he was determined to leverage his platform to support brands in engaging with their target audience more meaningfully.

Sukh Johal maintained his optimism and goal-focused attitude throughout his journey. He didn’t care about losing supporters since he had a strong conviction that if he had huge goals, he would achieve them. His content kept awe-inspiring crowds and viewers alike, who were equally astounded by his originality and innovation.

In the end, many people find inspiration from Sukh Johal’s narrative. He demonstrated that anyone can succeed in the digital age with effort, tenacity, and a desire to think large.

If you have any objection to this press release content, kindly contact pr.error.rectification[at]gmail.com to notify us. We will respond and rectify the situation in the next 24 hours.

Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor.

(To receive our E-paper on WhatsApp daily, please click here.  To receive it on Telegram, please click here. We permit sharing of the paper’s PDF on WhatsApp and other social media platforms.)

Published on: Thursday, April 27, 2023, 10:39 AM IST

Source link

Instagram Introduces Multiple 'Links in Bio': A Game-Changer for Influencers and Businesses Alike!

Instagram Introduces Multiple ‘Links in Bio’: A Game-Changer for Influencers and Businesses Alike!

Whether you’re an influencer looking to promote multiple brand partnerships or a small business owner trying to drive traffic to various online platforms, this new feature is sure to be a game-changer.

Updated Apr 19, 2023 | 09:07 AM IST

Instagram Introduces Multiple ‘Links in Bio’

Meta ‘s Instagram has shaken up the social media landscape once again by announcing a much-awaited feature: the ability to add up to five links in your bio. In the age of connectivity, this move is set to make a significant impact on influencers, businesses, and everyday users alike.

The Dawn of a New Era

Meta CEO Mark Zuckerberg shared the news on his Instagram channel, calling it “probably one of the most requested features we’ve had.” Head of Instagram at Meta, Adam Mosseri , also confirmed the exciting update on Twitter.

With this groundbreaking change, users will now be able to showcase more of their content, projects, and interests, all without sacrificing valuable bio space. Whether you’re an influencer looking to promote multiple brand partnerships or a small business owner trying to drive traffic to various online platforms, this new feature is sure to be a game-changer.

How to Add Multiple Links in Your Instagram Bio

Adding these links is a breeze. Simply edit your profile in the mobile app, and you’ll be able to input up to five links with custom titles. You can also reorder the links to control their appearance on your profile.

However, there’s a catch: if you have more than one link, anyone visiting your profile will have to click through a “[Your first link] and 1 other” message to see the full list. This means that users will need to perform an extra click to access your additional links, regardless of whether you use a ” Link in bio ” service like Linktree or not.

The Impact on the Social Media Landscape

The introduction of multiple ‘Links in Bio’ could make Instagram an even more attractive platform, particularly in the wake of Elon Musk ‘s recent takeover of Twitter. Influencers and businesses who have long been waiting for this update now have even more reason to focus on Instagram as their primary platform for engagement.

While the added step of an extra click may be a minor inconvenience for some, the ability to add up to five links in your Instagram bio is a significant step forward for the platform. This new feature promises to open up a world of possibilities for users, making it easier than ever to connect and share content across various platforms.

Source link

Influencer Marketing Platform Market size to grow at a CAGR of 31.8% from 2021 to 2026, Driven by the increasing partnerships and mergers and acquisitions - Technavio |

Influencer Marketing Platform Market size to grow at a CAGR of 31.8% from 2021 to 2026, Driven by the increasing partnerships and mergers and acquisitions – Technavio |

NEW YORK, April 6, 2023 /PRNewswire/ — The influencer marketing platform market is estimated to grow by USD 27.39 billion from 2021 to 2026. Moreover, the growth momentum will accelerate at a CAGR of 31.8% during the forecast period. The market is segmented by application (fashion and lifestyle, food and entertainment, travel and holiday, sports and fitness, and others) and geography (North America, Europe, APAC, Middle East and Africa, and South America). The market share growth by the fashion and lifestyle segment will be significant during the forecast period. Influencer marketing helps fashion and lifestyle brands maximize their reach and promote their products and services in innovative ways. Fashion and lifestyle brands are investing more in influencer marketing practices owing to factors such as high penetration, the increasing use of social media platforms among millennials, and the need to adapt to fast-changing fashion trends. Additionally, the increasing number of partnerships and mergers as well as acquisitions is supporting the influencer marketing platform market growth. Vendors adopt strategies to get a competitive advantage and increase their market share. For instance, in September 2021, CreatorIQ acquired Tribe Dynamics to increase its global presence and expand its customer base. Hence, such strategies will drive the influencer marketing platform market growth during the forecast period. Discover some insights on market size during the forecast period (2022-2026) before buying the full report - Request a sample report 

Influencer Marketing Platform Market Insights –

  • Vendors: 15+, Including AspireIQ Inc., Brandwatch, Captiv8 Inc., Emplifi Czech Republic as, ExpertVoice Inc., Impact Tech Inc., IZEA Worldwide Inc., JuliusWorks, Inc., Klear.com Ltd., Launchmetrics, Linqia Inc, Lumanu Inc., Mavrck LLC, Modern Agency SAS, Onalytica Ltd., Quotient Technology Inc., Social Beat Digital Marketing LLP, SocialEdge Inc., The W Factory LLC, and Upfluence Inc., among others
  • Coverage: Parent market analysis; key drivers, major trends, and challenges; customer and vendor landscape; vendor product insights and recent developments; key vendors; and market positioning of vendors
  • Segments: Application (Fashion and lifestyle, Food and entertainment, Travel and holiday, Sports and fitness, and Others) and Geography (North America, Europe, APAC, Middle East and Africa, and South America)

To understand more about the influencer marketing platform market, request a sample report

Influencer marketing platform market – Vendor Insights

The growing competition in the market is compelling vendors to adopt various growth strategies to improve the visibility of their services. Technavio’s report analyzes the market’s competitive landscape and offers information on several market vendors. The vendors in the market offer moderately differentiated products to buyers. They compete based on pricing and services offered to customers. Vendors in the market are adopting strategies such as mergers and acquisitions and collaboration to gain a competitive advantage and increase their presence globally. 

Influencer Marketing Platform Market – Market Dynamics

Major Trends – 

  • Influencer marketing platforms are gaining customer trust and creating a brand image, which is one of the key influencer marketing platform market trends. 
  • Organizations use influencer marketing platforms to create and improve their brand awareness. The target audience uses social media to get to know their brands.
  • Thus, the influencer marketing platform has become vital for organizations in order to create valuable content that enhances social media presence.
  • Moreover, influence marketing helps organizations build third-party credibility and long-lasting trust with their customer base.
  • Hence, customer trust and brand image will influence the growth of the influencer marketing platform market positively during the forecast period.

Key challenges – 

  • The increasing number of fake followers is one of the factors hampering the influencer marketing platform market growth. 
  • There has been a huge shift from TV to social media as well as other OTT channels. As a result, the use of influencer marketing techniques has been growing.
  • Organizations are competing with each other to engage with authentic and effective influencers to promote their products and services and ultimately increase their sales.
  • However, due to the growing competition, recognizing authentic influencers with a large number of followers has become one of the biggest challenges for organizations.
  • Many people purchase false followers or even completely functional Instagram accounts to gain access to influencer perks.
  • Many influencers use fake followers through bots to attract big brands. Such factors may hamper the influencer marketing platform market growth during the forecast period.

Drivers & challenges have an impact on market dynamics, which can impact businesses. Find some insights from a sample report!

The influencer marketing platform market report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers and limitations as well as future prospects.

Why Buy?

  • Add credibility to strategy
  • Analyzes competitor’s offerings 
  • Get a holistic view of the market

Grow your profit margin with Technavio- Buy the Report

What are the key data covered in this Influencer Marketing Platform Market report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the influencer marketing platform market between 2022 and 2026
  • Precise estimation of the size of the influencer marketing platform market and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the influencer marketing platform market across North America, Europe, APAC, Middle East and Africa, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of influencer marketing platform market vendors

Gain instant access to 17,000+ market research reports. 

Technavio’s SUBSCRIPTION platform

Related Reports:

The SMS marketing software market is projected to grow by USD 7.53 billion with a CAGR of 19.96% during the forecast period 2021 to 2026. The report extensively covers the market segmentation by deployment (cloud and on-premise) and geography (North America, Europe, APAC, the Middle East and Africa, and South America). The increasing adoption of social, mobile, analytical, and cloud (SMAC) technologies is one of the key drivers supporting the market’s growth.

The digital marketing software (DMS) market is estimated to grow at a CAGR of 15.76% between 2022 and 2027. The size of the market is forecasted to increase by USD 82.56 billion. This report extensively covers market segmentation by end-user (large enterprises and SMEs), service (professional services and managed services), and geography (North America, Europe, APAC, South America, and Middle East and Africa). The increase in the number of devices capable of supporting digital media drives the digital marketing software market growth. 

Influencer Marketing Platform Market Scope

Report Coverage

Details

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 31.8%

Market growth 2022-2026

USD 27.39 billion

Market structure

Fragmented

YoY growth 2021-2022 (%)

30.5

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 34%

Key countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

AspireIQ Inc., Brandwatch, Captiv8 Inc., Emplifi Czech Republic as, ExpertVoice Inc., Impact Tech Inc., IZEA Worldwide Inc., JuliusWorks, Inc., Klear.com Ltd., Launchmetrics, Linqia Inc, Lumanu Inc., Mavrck LLC, Modern Agency SAS, Onalytica Ltd., Quotient Technology Inc., Social Beat Digital Marketing LLP, SocialEdge Inc., The W Factory LLC, and Upfluence Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Browse for Technavio’s Communication Services Market Reports

Table of contents

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.4 Market outlook: Forecast for 2021-2026
    • Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ million)
    • Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 17: Five forces analysis – Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition
    • Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Application

  • 5.1 Market segments
    • Exhibit 24: Chart on Application – Market share 2021-2026 (%)
    • Exhibit 25: Data Table on Application – Market share 2021-2026 (%)
  • 5.2 Comparison by Application
    • Exhibit 26: Chart on Comparison by Application
    • Exhibit 27: Data Table on Comparison by Application
  • 5.3 Fashion and lifestyle – Market size and forecast 2021-2026
    • Exhibit 28: Chart on Fashion and lifestyle – Market size and forecast 2021-2026 ($ million)
    • Exhibit 29: Data Table on Fashion and lifestyle – Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Chart on Fashion and lifestyle – Year-over-year growth 2021-2026 (%)
    • Exhibit 31: Data Table on Fashion and lifestyle – Year-over-year growth 2021-2026 (%)
  • 5.4 Food and entertainment – Market size and forecast 2021-2026
    • Exhibit 32: Chart on Food and entertainment – Market size and forecast 2021-2026 ($ million)
    • Exhibit 33: Data Table on Food and entertainment – Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Chart on Food and entertainment – Year-over-year growth 2021-2026 (%)
    • Exhibit 35: Data Table on Food and entertainment – Year-over-year growth 2021-2026 (%)
  • 5.5 Travel and holiday – Market size and forecast 2021-2026
    • Exhibit 36: Chart on Travel and holiday – Market size and forecast 2021-2026 ($ million)
    • Exhibit 37: Data Table on Travel and holiday – Market size and forecast 2021-2026 ($ million)
    • Exhibit 38: Chart on Travel and holiday – Year-over-year growth 2021-2026 (%)
    • Exhibit 39: Data Table on Travel and holiday – Year-over-year growth 2021-2026 (%)
  • 5.6 Sports and fitness – Market size and forecast 2021-2026
    • Exhibit 40: Chart on Sports and fitness – Market size and forecast 2021-2026 ($ million)
    • Exhibit 41: Data Table on Sports and fitness – Market size and forecast 2021-2026 ($ million)
    • Exhibit 42: Chart on Sports and fitness – Year-over-year growth 2021-2026 (%)
    • Exhibit 43: Data Table on Sports and fitness – Year-over-year growth 2021-2026 (%)
  • 5.7 Others – Market size and forecast 2021-2026
    • Exhibit 44: Chart on Others – Market size and forecast 2021-2026 ($ million)
    • Exhibit 45: Data Table on Others – Market size and forecast 2021-2026 ($ million)
    • Exhibit 46: Chart on Others – Year-over-year growth 2021-2026 (%)
    • Exhibit 47: Data Table on Others – Year-over-year growth 2021-2026 (%)
  • 5.8 Market opportunity by Application
    • Exhibit 48: Market opportunity by Application ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview
    • Exhibit 49: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation
    • Exhibit 50: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 51: Data Table on Market share by geography 2021-2026 (%)
  • 7.2 Geographic comparison
    • Exhibit 52: Chart on Geographic comparison
    • Exhibit 53: Data Table on Geographic comparison
  • 7.3 North America – Market size and forecast 2021-2026
    • Exhibit 54: Chart on North America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 55: Data Table on North America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 56: Chart on North America – Year-over-year growth 2021-2026 (%)
    • Exhibit 57: Data Table on North America – Year-over-year growth 2021-2026 (%)
  • 7.4 Europe – Market size and forecast 2021-2026
    • Exhibit 58: Chart on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 59: Data Table on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 60: Chart on Europe – Year-over-year growth 2021-2026 (%)
    • Exhibit 61: Data Table on Europe – Year-over-year growth 2021-2026 (%)
  • 7.5 APAC – Market size and forecast 2021-2026
    • Exhibit 62: Chart on APAC – Market size and forecast 2021-2026 ($ million)
    • Exhibit 63: Data Table on APAC – Market size and forecast 2021-2026 ($ million)
    • Exhibit 64: Chart on APAC – Year-over-year growth 2021-2026 (%)
    • Exhibit 65: Data Table on APAC – Year-over-year growth 2021-2026 (%)
  • 7.6 Middle East and Africa – Market size and forecast 2021-2026
    • Exhibit 66: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
    • Exhibit 67: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
    • Exhibit 68: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)
    • Exhibit 69: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)
  • 7.7 South America – Market size and forecast 2021-2026
    • Exhibit 70: Chart on South America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 71: Data Table on South America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 72: Chart on South America – Year-over-year growth 2021-2026 (%)
    • Exhibit 73: Data Table on South America – Year-over-year growth 2021-2026 (%)
  • 7.8 US – Market size and forecast 2021-2026
    • Exhibit 74: Chart on US – Market size and forecast 2021-2026 ($ million)
    • Exhibit 75: Data Table on US – Market size and forecast 2021-2026 ($ million)
    • Exhibit 76: Chart on US – Year-over-year growth 2021-2026 (%)
    • Exhibit 77: Data Table on US – Year-over-year growth 2021-2026 (%)
  • 7.9 Germany – Market size and forecast 2021-2026
    • Exhibit 78: Chart on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 79: Data Table on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 80: Chart on Germany – Year-over-year growth 2021-2026 (%)
    • Exhibit 81: Data Table on Germany – Year-over-year growth 2021-2026 (%)
  • 7.10 China – Market size and forecast 2021-2026
    • Exhibit 82: Chart on China – Market size and forecast 2021-2026 ($ million)
    • Exhibit 83: Data Table on China – Market size and forecast 2021-2026 ($ million)
    • Exhibit 84: Chart on China – Year-over-year growth 2021-2026 (%)
    • Exhibit 85: Data Table on China – Year-over-year growth 2021-2026 (%)
  • 7.11 UK – Market size and forecast 2021-2026
    • Exhibit 86: Chart on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 87: Data Table on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 88: Chart on UK – Year-over-year growth 2021-2026 (%)
    • Exhibit 89: Data Table on UK – Year-over-year growth 2021-2026 (%)
  • 7.12 Japan – Market size and forecast 2021-2026
    • Exhibit 90: Chart on Japan – Market size and forecast 2021-2026 ($ million)
    • Exhibit 91: Data Table on Japan – Market size and forecast 2021-2026 ($ million)
    • Exhibit 92: Chart on Japan – Year-over-year growth 2021-2026 (%)
    • Exhibit 93: Data Table on Japan – Year-over-year growth 2021-2026 (%)
  • 7.13 Market opportunity by geography
    • Exhibit 94: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

  • 8.3 Impact of drivers and challenges
    • Exhibit 95: Impact of drivers and challenges in 2021 and 2026

9 Vendor Landscape

  • 9.2 Vendor landscape
    • Exhibit 96: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption
    • Exhibit 97: Overview on factors of disruption
  • 9.4 Industry risks
    • Exhibit 98: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered
    • Exhibit 99: Vendors covered
  • 10.2 Market positioning of vendors
    • Exhibit 100: Matrix on vendor position and classification
  • 10.3 Emplifi Czech Republic as
    • Exhibit 101: Emplifi Czech Republic as – Overview
    • Exhibit 102: Emplifi Czech Republic as – Product / Service
    • Exhibit 103: Emplifi Czech Republic as – Key offerings
  • 10.4 ExpertVoice Inc.
    • Exhibit 104: ExpertVoice Inc. – Overview
    • Exhibit 105: ExpertVoice Inc. – Product / Service
    • Exhibit 106: ExpertVoice Inc. – Key offerings
  • 10.5 Impact Tech Inc.
    • Exhibit 107: Impact Tech Inc. – Overview
    • Exhibit 108: Impact Tech Inc. – Product / Service
    • Exhibit 109: Impact Tech Inc. – Key offerings
  • 10.6 IZEA Worldwide Inc.
    • Exhibit 110: IZEA Worldwide Inc. – Overview
    • Exhibit 111: IZEA Worldwide Inc. – Product / Service
    • Exhibit 112: IZEA Worldwide Inc. – Key offerings
  • 10.7 JuliusWorks, Inc.
    • Exhibit 113: JuliusWorks, Inc. – Overview
    • Exhibit 114: JuliusWorks, Inc. – Product / Service
    • Exhibit 115: JuliusWorks, Inc. – Key offerings
  • 10.8 Launchmetrics
    • Exhibit 116: Launchmetrics – Overview
    • Exhibit 117: Launchmetrics – Product / Service
    • Exhibit 118: Launchmetrics – Key offerings
  • 10.9 Linqia Inc
    • Exhibit 119: Linqia Inc – Overview
    • Exhibit 120: Linqia Inc – Product / Service
    • Exhibit 121: Linqia Inc – Key offerings
  • 10.10 Lumanu Inc.
    • Exhibit 122: Lumanu Inc. – Overview
    • Exhibit 123: Lumanu Inc. – Product / Service
    • Exhibit 124: Lumanu Inc. – Key offerings
  • 10.11 Mavrck LLC
    • Exhibit 125: Mavrck LLC – Overview
    • Exhibit 126: Mavrck LLC – Product / Service
    • Exhibit 127: Mavrck LLC – Key offerings
  • 10.12 Upfluence Inc.
    • Exhibit 128: Upfluence Inc. – Overview
    • Exhibit 129: Upfluence Inc. – Product / Service
    • Exhibit 130: Upfluence Inc. – Key offerings

11 Appendix

  • 11.2 Inclusions and exclusions checklist
    • Exhibit 131: Inclusions checklist
    • Exhibit 132: Exclusions checklist
  • 11.3 Currency conversion rates for US$
    • Exhibit 133: Currency conversion rates for US$
  • 11.4 Research methodology
    • Exhibit 134: Research methodology
    • Exhibit 135: Validation techniques employed for market sizing
    • Exhibit 136: Information sources
  • 11.5 List of abbreviations
    • Exhibit 137: List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contact

Technavio Research

Jesse Maida

Media & Marketing Executive

US: +1 844 364 1100

UK: +44 203 893 3200

Email: media@technavio.com

Website: www.technavio.com/

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/influencer-marketing-platform-market-size-to-grow-at-a-cagr-of-31-8-from-2021-to-2026–driven-by-the-increasing-partnerships-and-mergers-and-acquisitions—technavio-301789891.html

SOURCE Technavio

Source link

Viral video shows Tik Tok influencer surprising Houston woman in a big way

Loading Video…

This browser does not support the Video element.

A TikTok star known for doing random acts of kindness made a stop in Houston and changed a local woman’s life. 

The video has more than 3 million views between TikTok and instagram, Social media influencer Zachery Dereniowski who goes by MDmotivator on Instagram and TikTok is known for his videos where he shows generosity and kindness to complete strangers. 

On Monday, he spread some of that kindness and joy here in Houston. He stopped at Ross clothing store near NRG stadium; he had two NCAA championship tickets along with plans to make someone’s day, by chance he ran into 22-year-old Valerie Lugo. 

Zachery surprised Valerie with a front row ticket to the NCAA game and $1,000.00, but after he learned about her story he took it a step further. 

Valerie works 2-jobs to provide for her 12-year-old special needs sister, who has autism and suffers from seizures. Her mother is unable to work because her sister needs 24/7 care. She lives in her mom’s trailer home, which is in bad shape and in need of major renovations. And when Zachery learned all of this, he started a GoFund me with the goal to raise $50,000 to help her out, and his more than 17-million followers haven’t hesitated to step up they raised more than $30,000 in just 21 hours.  

DOWNLOAD THE FOX 26 HOUSTON APP BY CLICKING HERE

“I said this was God, God sent this man,” Valerie told FOX 26. She continued, “I’m going through a lot right now and to have this happen in my life, it was perfect timing,”

Her mom Brunilda Lugo, who stood by her side during our interview also chimed in, “God is so good, and he’s so faithful, and he comes when you least expect it,” she said through teary eyes. 

Zachery says his hope is that other people watch his videos and find inspiration to also perform random acts of kindness.

“It fulfills me in ways that things for myself could never, like giving is so much better than receiving,” he said. 

For the full video of Valerie’s uprise or for more on how you can donate head over to Zachery’s Instagram by following this link.

Source link

From Zero Social Media Status to Mega Influencer; the Incredible Story of Mac'Real

From Zero Social Media Status to Mega Influencer; the Incredible Story of Mac’Real

PRESS RELEASE

Published April 5, 2023

Mac’Real with Herben Influence On Instagram

Mac’Real is a Minnesota-based Hip-Hop artist and influencer who rose from zero social media presence to become one of the highly sought-after mega influencers in the country in just 3 years. He faced significant life setbacks after his wife and best friend betrayed him, leading to emotional breakdown and PTSD for over 15 years. He found solace in playing the guitar, which redefined his music and establish a unique sound that identified with his style. He is also active in philanthropist.

Mac’Real is a renowned Minnesota-based Hip-Hop artist and influencer chasing his dream. The talented singer, songwriter, and Performer share an incredible story of rising from zero social media presence to become one of the highly sought-after mega influencers in the country. Mac’Real has been through tough times, graced with life-threatening challenges.

The former army man with over ten years of service faced his first emotional breakdown after his wife betrayed him with his best friend. This was a significant life setback as she also took away the kids leaving him nothing but a shell of his former self. Mac’Real soon found himself battling with PTSD for over 15 years, a period he describes as his lowest life moments.

But after soul searching and trying to rediscover himself, Mac’Real found passion in playing the guitar. This brought him happiness, as he not only enjoyed the beats but also got to vent his emotions. Music was offering much-needed solace, and Mac’Real has never turned back.

Since 2020, Mac’Real has been refining his music, working hard to establish a sound that identifies with his style. Gladly, he stumbled on hip-hop, trap music that accommodated the use of guitars. The combination was a unique and thrilling sound that touched his soul. Mac’Real has also created a YouTube channel, where he has been privately storing his music.

Today, Mac’Real has grown from zero social media status to a massive following in just three years. Mac’Real has also made inroads into the tech world, helping develop numerous websites to teach people how to do it safely from scammers. Mac’Real is also active in philanthropic endeavors, and right now, they are working to ensure the future of a young girl whose father was one of their biggest fans but has since died away.

Through his hard work and dedication, Mac’Real has turned his life around. He has used his struggles to inspire others and help them overcome their challenges. His musical talents and entrepreneurial spirit have given him a fresh start and a renewed sense of meaning in his life. Despite his hardships, he turned his passion into a successful career, and his story is one of resilience and triumph.

Media Contact
Company Name: Mac’Real
Contact Person: Adam McNicol
Email: Send Email
Phone: 15078412785
Country: United States
Website:

Source link

I’m a body positive influencer

I’m a body positive influencer

A BODY positive influencer shared an illuminating video that spoke to many of her viewers.

She encouraged her followers to not believe what they see on social media.

TikTok/Imnotbunny

Emily, a body positive influencer, shared a real and uplifting message

Emily, @imnotbunny, shared an eye-opening video with over 1.4 million TikTok followers.

The influencer knows from personal experience that social media is not all that it seems to be.

“Reminder that social media is literally so fake,” she said, sharing a photo of herself posing in a bikini.

A second later, the photo turned into a video of the influencer breathing out, letting her stomach loose from its posed position.

Another photo of Emily in lingerie turned into a video of her relaxed body a second later.

In one video, she turned to the side to show off her belly rolls.

“Literally put that phone down and STOP COMPARING!” she said.

“Everything is curated,” she added with the hashtags #bodypositivity and #bodyneutrality.

People raved about her honesty and candidness: “Ur the first person to make me love my pooch lol,” said one commenter.

“The relaxed positions are amazing! I love the art and work put into the posing but I really enjoy the relaxed nature,” said another.

“You’re absolutely amazing, this is the best video and I appreciate you showing the real you,” said a third.

TikTok/Imnotbunny

She revealed that social media is ‘fake’ and that people don’t always look like their posed bodies

Source link

First slide

A Rising Trend for Brands

Social media has become an essential part of our lives, and brands are leveraging its power to promote their products and services. One of the popular trends that have emerged in recent years is influencer marketing. It is a form of marketing that involves collaborating with social media influencers to promote a brand’s products or services. With social media influencers having a significant following on platforms like Instagram, TikTok, and YouTube, brands are increasingly partnering with them to create content that resonates with their target customers.

 

Influencers are individuals who have gained a large following on social media platforms by sharing content that resonates with their audience. They have the power to influence their followers’ purchasing decisions and are often seen as trustworthy and authentic. With their ability to connect with their followers on a personal level, they create a sense of trust and authenticity. This makes them an ideal choice for brands looking to promote their products or services.

 

Brands are leveraging influencer marketing to create sponsored content, product reviews, and giveaways that promote their products. By partnering with influencers who have a specific niche or demographic, brands can ensure that their message reaches the right audience. This targeted approach has proven to be highly effective in driving engagement and sales. For example, a fitness brand can partner with fitness influencers to promote their products, reaching people who are interested in fitness.

 

In addition to promoting products, influencers can also help brands to create brand awareness and increase their reach. Influencers can share content about a brand’s values, mission, and culture, helping to create a positive brand image. This is particularly important for younger generations who are more interested in a brand’s values than just its products.

 

The influencer marketing industry is on the rise, with brands investing more than ever before in this channel. According to a survey, the influencer marketing industry is expected to be worth $16.6 billion in 2023, up from $13.8 billion in 2021. This growth can be attributed to the effectiveness of influencer marketing and the continued rise of social media platforms like TikTok and Instagram.

 

The rise of TikTok has been one of the major contributors to the growth of influencer marketing. TikTok has become one of the fastest-growing social media platforms, with over 1 billion monthly active users. It has become a platform for influencers to create engaging content and reach a younger audience. Brands are now partnering with TikTok influencers to create engaging content that resonates with a younger audience.

 

Instagram, on the other hand, is the most popular social media platform for influencer marketing. According to another survey, 89% of marketers consider Instagram to be the most important influencer marketing platform. With more than 1 billion active users, Instagram has become a hub for influencers and brands to collaborate and create content that resonates with their audience.

India has also seen a tremendous rise in the use of social media and influencer marketing in recent years. According to a report, the influencer marketing industry in India is expected to grow to $75 million by 2025. This growth is being driven by the increasing number of social media users in India, which is expected to reach 448 million by 2023. Another reason for the growth of influencer marketing is the decline in the effectiveness of traditional advertising. Traditional advertising channels like TV ads, print ads, and billboards are becoming less effective as people spend more time on social media. Brands are now looking for new ways to reach their target audience, and influencer marketing has emerged as a viable alternative.

 

In conclusion, influencer marketing has become a significant part of the marketing mix for brands. Brands are leveraging social media influencers to create content that resonates with their target customers, driving engagement and sales. With the influencer marketing industry expected to continue growing, it will be interesting to see how brands continue to use influencers to reach their target audience. Social media has changed the way we consume information, and influencer marketing is one of the ways brands are adapting to this change. It’s clear that influencer marketing is here to stay, and it will continue to play a crucial role.

 

(The Author is a marketer with over a decade of experience in digital marketing and is based out of Kashmir. He can be reached at: faisalibnimaqbool@gmail.com)

Source link